Cost per use
A $300 object used 300 times is a very different purchase from a $300 object used six times.
Buy, wait, or skip?
6/10
4/10
Budget pressure
Value is personal. A good product can still be a poor purchase when it consumes too much flexible cash.
Pressure is data
Countdown timers and urgency do not improve a product. Feeling rushed is a reason to slow the decision down.